The Kalamazoo Marathon at the Borgess Run
What the client needed
Every year our team put on The Kalamazoo Marathon at the Borgess Run. We created the course routes, handled the PR, designed the swag, communicated with the runners and managed all the teams that helped us in every area of the race.
My part of the project
I was in charge of all things design and advertising. Designed the run t-shirts, medals, race swag, and print materials including banners, postcards, brochures and billboards. I was able to continue my creativity from year to year while staying within the brand guidelines that held the look together.
I was also in charge of creating and updating the content for the websites: